Decision by Kerala Govt.

Kerala announced a 14.5 per cent “fat tax” on pizzas, burgers, sandwiches and tacos sold through branded outlets on Friday, in sync with the World Health Organization’s advocacy of using fiscal tools to promote healthy eating.

Drop in intake likely

“The ‘fat tax’ may not stop children from eating junk food altogether. But there will definitely be a drop in consumption because many parents will put their foot down when it comes to spending more. Also, fat tax will create awareness about health consequences of consuming unhealthy food.

Similar tax
Like a cigarette tax and an alcohol tax, a fat tax would dissuade children from eating a lot of energy dense foods.

Reasons for introducing tax
Worldwide, obesity rates have prompted governments to consider imposing a tax to slow sales of food laden with saturated fat and sugars.